Sole-Sourcing Strategy for Enterprise IT Operations

Sole-Sourcing Strategy for Enterprise IT Operations ​ The client, a major health system, was looking to expand their current relationship with a technology vendor to cover IT operations across the globe, and position the enterprise for digital transformation. Background The client had signed an IT outsourcing contract a few years ago to cover significant part […]

Mid-Tier Technology Firm: Web Content Refresh

Mid-Tier Technology Firm: Web Content Refresh ​ The client is a mid-tier IT services firm backed by leading venture capital firms and has an exclusive focus on the healthcare sector. Led by the dynamic Founder/CEO, the firm has seen rapid growth in the past few years and is poised for the next stage of growth. […]

Market Intelligence: AI and Advanced Analytics in Top 25 Academic Medical Centers

Market Intelligence: AI and Advanced Analytics in Top 25 Academic Medical Centers The client is a $500 million global technology and services company that helps its customers develop software-driven solutions to improve customer experience and improve processes. New market research As a part of their healthcare market offerings strategy, the client was looking at target […]

Mid-tier Technology Firm: Demand Generation and Inside Sales

Mid-tier Technology Firm: Demand Generation and Inside Sales​ The client is a mid-tier IT services firm backed by leading venture capital firms and has an exclusive focus on the healthcare sector. Led by the dynamic Founder/CEO, the firm has seen rapid growth in the past few years and is poised for the next stage of […]

Sales Enablement for The Healthcare Division of a Global Tech Brand

Sales Enablement for the Healthcare Division of a Global Tech Brand The Healthcare division of one of the major global technology brands and a leader in AI and cognitive computing solutions, was looking to enable sellers with easy to consume content on the data and evidence from various scientific studies that demonstrated the effectiveness of […]

Integrated and Unified Marketing Helps Centium Meet Sales Target

Integrated and Unified Marketing Helps Centium Meet Sales Target Our client, a B2B technology company headquartered in Boston, provides business information systems solutions, business intelligence solutions, and application maintenance outsourcing to customers in diverse industries. The company’s inbound and outbound marketing operations were previously managed in-house with manual processes that required significant effort and involvement […]

Market and Competitive intelligence for the healthcare division of a global tech brand

Market and Competitive intelligence for the healthcare division of a global tech brand The Healthcare division of one of the major global technology brands and a leader in AI and cognitive computing solutions, had growth through a series of acquisitions with a diverse range of offerings. The leadership was looking to gain market and competitive […]

Brand Awareness Through Thought Leadership Media Visibility

Brand awareness through thought leadership and media visibility Persistent Systems, a global technology and services company, helps its customers develop software-driven solutions to improve customer experience and improve processes. Brand awareness imperative Over the years, Persistent had developed a significant portfolio of clients in the healthcare industry. By leveraging product development and software engineering expertise, the […]

Thought Leadership Content Strategy for Healthcare Tech Firm

Thought Leadership Content Strategy for Healthcare Tech Firm The client is a VC-funded high-growth tech firm in the mobile health applications space. The firm was looking to build brand visibility through a series of content assets during the year. Business Case The client had built a robust technology platform for building mobile health applications. The […]

New Market Strategy: Medical Devices Technology Firm

New Market Strategy: Medical Devices Technology Firm The client, a technology firm with a significant presence in product engineering services in the medical devices industry, was looking at an expert firm with a deep knowledge of the healthcare market to help develop a new market strategy for the firm that would drive revenue growth in […]