As the U.S. healthcare industry smolders under the pressure of high cost of care, enterprises are looking at global sourcing of IT to meet margin pressures. At the same time, global technology and consulting firms are also investing heavily in the healthcare sector for growth and market share.
In such a scenario, Damo Consulting Inc. provides a range of advisory services and solutions to enterprises and technology firms to enable their healthcare IT market strategies. The company also disseminates highly focused and context-rich market intelligence for enterprises and technology firms looking to stay on top of healthcare market information and trends. “Constantly assimilating developments in the healthcare IT market, our advisory and research teams combine a deep understanding of the healthcare sector with experience and expertise in technology and global sourcing,” asserts Paddy Padmanabhan, Founder and CEO, Damo Consulting Inc., a Chicago-based management consulting firm focused exclusively on healthcare. With over fifteen years of experience in technology outsourcing and analytics operations in the healthcare sector, Padmanabhan’s stints with top tier firms like Accenture, Wipro, and Cognizant is the core reason behind the company’s strong market awareness and technical competency. Padmanabhan is a known thought leader who speaks regularly at industry events, and his views and opinions are featured regularly in CIO magazine and other leading industry publications.
Damo Consulting discerns a need for effective implementation of growth strategy among healthcare technology providers. The company provides a growth enablement framework that not only caters to current organization needs but also encompasses future needs in emerging areas such as analytics and digital. “Employing digital content marketing, social media strategies, and competitive market intelligence, Damo Consulting has successfully enabled several successful competitive pursuits and growth strategy initiatives,” says Padmanabhan. The company’s DamoDigitalTM and DamoIntelTM platforms offer digital content and market intelligence solutions enabling thought leadership and bringing a high level of visibilityto market development and trends.
For a large health system, Damo Consulting worked with the CIO and his staff over a period of several months to restructure a very large ITO contract to bring it in line with performance objectives and market price benchmarks. For a mid-tier healthcare IT services sector, Damo Consulting assisted the client by providing a corporate strategy and a three-year roadmap. “The customer’s mandate specifically included the necessity for a framework that would glean market opportunities and help in achieving strategic and operational goals; while incorporating recommendations on new markets and determining competitive strategies for existing markets,” remarks Padmanabhan.Through a series of in-depth strategy sessions, competitor analysis, and account portfolio assessments, Damo Consulting developed a set of recommendations that aligned with the client’s growth objectives. They also identified several new market opportunities such as analytics to increase the breadth of offerings and take advantage of emerging growth areas.Saurabh Sinha, CEO of Nashville-based Healthcare IT company eMids says, “We have benefited greatly from Paddy’s deep healthcare industry knowledge and experience. He and his team at Damo Consulting have been a valuable partner to us in our growth strategy initiatives.”
The company’s near term goal consists of building out the core team while leveraging the capabilities of partners which will facilitate offering a comprehensive range of services in the healthcare technology space. To this end, they are making investments in analytics and digital capabilities. “Our solutions and services are based on our core focus in healthcare to deliver value driven solutions to each and every client we serve,” ends Padmanabhan.
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