Developing and delivering a high-impact thought leadership content program for a major tech firm
Developing and delivering a high-impact thought leadership content program for a major tech firm The client is the healthcare division of one of the major global technology brands and a leader in AI and cognitive computing solutions. Background The client was looking to increase market visibility with a thought leadership content strategy, specifically in applying […]
Market Intelligence: AI and Advanced Analytics in Top 25 Academic Medical Centers
Market Intelligence: AI and Advanced Analytics in Top 25 Academic Medical Centers The client is a $500 million global technology and services company that helps its customers develop software-driven solutions to improve customer experience and improve processes. New market research As a part of their healthcare market offerings strategy, the client was looking at target […]
Tier 1 Technology Firm: Market Intelligence
Tier 1 Technology Firm: Market Intelligence The client is a $1 billion division of one of the largest technology firms globally, with a large and diversified portfolio of healthcare accounts across payer, provider and life sciences segments. Business Case Due to the pressures of day to day operations, the client organization, especially senior leadership, was […]