Revolutionizing Healthcare Access
A Customer Relationship Management Approach to Enhancing Clinical Access Centers
Recently, health systems have started sending wellness reminders for making lifestyle changes, scheduling appointments for preventive health checkups to manage care gaps, sending medication reminders and prescription refills, thereby introducing clinical areas of care. There is a considerable change in the approach to outreach from being merely reactive and providing “sick care” services to offering more proactive campaigns and touchpoints.
This white paper presents:
- How CRM can enhance patient engagement and boost patient flow for care management, preventive care, and wellness initiatives in clinical settings.
- A framework on how to get started with your contact center transformation using CRM.
- KPIs for measuring success with contact center transformation and business return on investment.